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The naked truth about why sunglasses are so expensive

It's that time of year and we are being told to shop early because of the supply chain problems in our country.

You are looking for that special gift for the most important person in your life, price is not an issue.

So, you think hmmm.., we are finally able to travel and a trip to the sunshine state might be a great getaway.

What do you need when vacationing in the sun? Sunglasses, of course!

Your search reveals a vast array of sunglasses ranging from $ 10 to $ 1,000 and more! What!

Expensive Sunglasses

What makes sunglasses so expensive?

Is it the cost of manufacturing? The raw materials? The labor?

Nope!

The naked truth is it has to do with competition, or more importantly, a lack of competition!

As it turns out 

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